Press Release Manager makes it easy for authorized visitors to contact the
News Media with pertinent public relation information and announcements.
This feature provides permitted visitors an opportunity to create and update
their own press release template and biographical record. With the templates
set, press releases can be issued quickly and easily on a moments notice.
Media contact records are stored in the contact database and classified by
medium, news category and geography. Permitted visitors enter press release
copy into the website form and indicate media contact preferences by medium,
news category and geography and PortalProdigy delivers the press release via
email to the appropriate media contacts. Media Contacts can click on a link
in the email press release and are brought to the organization’s site where
they can not only read detailed information on the sender of the press
release but also search the biography database for other people of interest.
This feature is especially ideal for professional and trade associations,
advocacy groups and sporting leagues.
Press Release feature benefits include:
The power to notify News, Radio or TV
Public Relation Individuals within minutes of any exciting accomplishment
from any Internet browser.
Access to press release feature may by
restricted to internal use or provided as a value added service to
visitors such as members.
Use of press release feature can be set
to fee based, requiring online payment by users.
Search and select press release
recipients by media type, zip code, city, state, county, category,
organization or name.
System guides user through press release
creation and delivery process in easy to follow intuitive steps and can
include demonstration samples.
Authorized administrators can update the
media database remotely from their Internet browser.
Media contacts may be loaded in bulk from
external database sources.
Release broadcasts can be scheduled ahead
of time.
Press releases contain hyperlinks which
media contacts may follow back to your organizations website and to a
specific contact’s biography.
Ability to notify central authority when
ever a press release is sent.
Some of the components, fields and settings
of the Press Release feature are:
Contact Bio Management Page
Biography Field
Bio Key Words Field
Closing Statement Field
Sample Biography Link
Sample Closing Statement Link
Media Contacts Records
Media Contact Biography Search
Function
The Search Biographical Records Criteria
Input Field
